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Tuesday, May 8, 2012
iOS gamers spend five times more money on games than Android gamers
Most players on iPhone and iPad tend to spend more money than those playing on an Android device -- five times more, to be exact. This according to a Newzoo study that examined the growth of mobile gaming in Europe and North America. It showed that there are now 101 million American mobile gamers, 69% of which are playing on smartphones and 21% play on tablets. Of them, iPhone claimed 19 million gamers, which is 28% of everyone that plays games on a smartphone. Surprisingly, the iPod touch managed to snag nearly as many with 18 million players. As you might expect, the iPad rocks the tablet gaming world with 12.7 million gamers (a 60% slice of the whole tablet pie).
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